ATTRACTION OFFER

Canonical Offer Document

Offer Name

Project Chimba Trading Strategy Automation Giveaway

Internal classification:

Attraction Offer — Giveaway

Campaign cadence:

Quarterly

1. PURPOSE

The Project Chimba Trading Strategy Automation Giveaway is a customer-acquisition mechanism for Project Chimba's flagship Strategy-to-System offer.

It is not an unrelated prize promotion.

It is not designed to attract people who merely want free trading software.

It is not a giveaway of a trading strategy.

It is not a promise of trading profits.

Project Chimba gives qualified traders an opportunity to win the exact core service Project Chimba normally sells:

We take the trading strategy you already execute and turn it into an owned, validated, production trading operation.

The normal price of Project Chimba Strategy-to-System is:

$10,000

Each quarterly giveaway selects:

2 qualified winners

Each winner receives one complete Strategy-to-System implementation at no charge.

Total stated implementation value:

$20,000

2. CORE GIVEAWAY PROMISE

Project Chimba is selecting two qualified traders. We'll take the trading strategy each already executes and turn it into an owned, validated, production automated trading system at no charge.

Alternative concise expression:

You bring the strategy. We build the machinery. Two traders get the complete $10,000 implementation free.

The giveaway should always make clear that the entrant must already have a trading strategy.

Project Chimba is not offering to invent a profitable strategy for the winner.

3. WHO THE GIVEAWAY IS FOR

The ideal applicant is an experienced discretionary, rules-based, or systematic trader who already has an established trading approach and wants to remove themselves from some or all of its manual execution.

Strong applicants generally:

  • Already execute a trading strategy.
  • Can explain or participate in formalizing its rules.
  • Have identifiable entry and exit logic.
  • Understand the markets and instruments they trade.
  • Have a genuine execution or automation problem.
  • Want their own strategy automated rather than buying someone else's strategy.
  • Value ownership and control.
  • Are willing to participate in specification, validation, testing, and acceptance.
  • Use or can use a technically compatible brokerage/integration environment.
  • Have realistic expectations about automation and trading performance.

The giveaway is not primarily intended for:

  • People looking for a magic profitable robot.
  • People with no existing trading methodology.
  • People asking Project Chimba to invent an edge for them.
  • People expecting guaranteed returns.
  • People who cannot meaningfully describe what they trade.
  • People seeking a generic downloadable trading bot.
  • People whose required broker or infrastructure cannot reasonably be supported.
  • Applicants whose proposed scope falls materially outside Project Chimba's capabilities.

4. ENTRY MECHANISM

This is an application-based giveaway, not a casual raffle entry.

Applicants provide enough information for Project Chimba to determine whether they and their strategy are suitable for the service.

Application questions may include:

  • What do you currently trade?
  • How long have you traded this strategy?
  • Which instruments or markets does it apply to?
  • Which timeframe or timeframes does it use?
  • How do you currently execute it?
  • Is execution currently manual, partially automated, or automated?
  • Can you describe the entry rules?
  • Can you describe the exit rules?
  • How is position sizing or risk handled?
  • Which parts of the strategy are explicit rules?
  • Which parts still depend on discretion or judgment?
  • Which broker/platform do you currently use?
  • Have you previously attempted to automate the strategy?
  • What happened?
  • What problem are you hoping automation will solve?
  • Why do you want to automate the strategy now?
  • Why should Project Chimba select your strategy for the giveaway?
  • If you are not selected, would you be interested in discussing a paid implementation?

The exact application may evolve as Project Chimba learns which questions best predict implementation fit.

5. QUALIFICATION

Entry does not guarantee qualification.

Qualification does not guarantee selection.

Project Chimba evaluates applications for implementation suitability.

Relevant considerations may include:

  • Strategy maturity.
  • Ability to formalize the trading logic.
  • Technical feasibility.
  • Broker/API compatibility.
  • Reasonable implementation scope.
  • Applicant participation.
  • Ability to establish acceptance criteria.
  • Suitability for Project Chimba's production architecture.
  • Fit with Project Chimba's current implementation capabilities and capacity.

Selection should be based on legitimate published eligibility and selection criteria rather than pretending the winners were randomly selected if they were not.

The official campaign rules and legal structure must accurately describe how winners are selected.

6. WINNERS

Each quarterly campaign selects:

2 winners

Each winner receives:

One complete Project Chimba Strategy-to-System implementation

Normal value:

$10,000 each

Total giveaway value:

$20,000

The winner receives the same underlying Strategy-to-System service Project Chimba sells commercially, subject to the approved giveaway scope and implementation agreement.

Winning does not entitle the customer to unlimited custom development outside that scope.

7. WHAT THE WINNER RECEIVES

The winner's Strategy-to-System implementation includes the applicable components of the canonical Project Chimba Strategy-to-System offer, including:

  1. Strategy Extraction & Specification
  2. Broker & Infrastructure Design
  3. Custom Strategy Engine
  4. Historical Implementation Validation
  5. Market Coverage Analysis
  6. Paper/Practice Deployment
  7. Acceptance Testing
  8. Production Deployment
  9. Chimba Command Center
  10. Decision Audit Trail
  11. Full Source-Code Ownership
  12. System Documentation & Handoff
  13. 30-Day Production Stabilization
  14. Trading Strategy Rulebook
  15. Complimentary Chimba R&D Exploration

The canonical Strategy-to-System offer document remains the source of truth for the precise scope and definitions of these components.

The Attraction Offer document does not override Product One.

8. WHAT THE GIVEAWAY DOES NOT PROMISE

The giveaway does not promise:

  • Profitability.
  • Future trading returns.
  • A specific account balance.
  • A specific win rate.
  • Reduced future drawdown.
  • That historical performance will repeat.
  • That automation improves the underlying strategy.
  • That Project Chimba will create a profitable strategy.
  • That every applicant can be automated.
  • That every broker or platform can be supported.
  • That a winner may continuously expand the agreed implementation scope.

Project Chimba automates and validates implementation of the customer's trading logic.

Historical simulation and validation are historical.

Research candidates are experimental.

Production execution remains distinct from research.

9. CAMPAIGN STRUCTURE

The giveaway is intended to operate approximately once per quarter.

A giveaway should be treated as a concentrated acquisition event rather than a permanently open contest.

A typical campaign may include:

Pre-Launch

  • Previous implementation proof.
  • Educational content.
  • Problem-awareness content.
  • Strategy-automation content.
  • Technical proof.
  • Giveaway anticipation.

Launch

Announce:

Two qualified traders will receive complete $10,000 Strategy-to-System implementations free.

Open applications.

Campaign

During the application window, Project Chimba may publish:

  • Giveaway explanations.
  • Eligibility information.
  • Previous implementation proof.
  • Demonstrations.
  • Technical content.
  • Frequently asked questions.
  • Strategy formalization education.
  • Objection content.
  • Previous winner stories.
  • Behind-the-scenes material.
  • Deadline reminders.

Deadline

Applications close at the published deadline.

Selection

Applications are reviewed according to the published eligibility and selection process.

Winner Announcement

Two winners are announced subject to applicable privacy, consent, and campaign rules.

Non-Winner Follow-Up

Qualified applicants who were not selected receive the Giveaway Credit Offer.

10. QUALIFIED NON-WINNER OFFER

A qualified applicant who does not win may receive:

Project Chimba Giveaway Credit

Standard Strategy-to-System Price: $10,000

Giveaway Credit: $2,000

Qualified Applicant Price: $8,000

The credit is available for:

7 days following the qualified non-winner offer

Suggested positioning:

You weren't selected for one of the two complimentary implementations. However, we reviewed your application and your strategy appears to fit what Project Chimba builds. We've approved a $2,000 Project Chimba implementation credit. If you decide to move forward within the next seven days, your complete Strategy-to-System implementation is $8,000 instead of the standard $10,000.

The deadline must be genuine.

The credit should not be presented as available indefinitely if it is advertised as expiring.

Receiving a credit does not eliminate final technical qualification.

Project Chimba may require a Strategy Review before accepting an implementation.

11. NON-WINNER SALES PROCESS

The Giveaway Credit does not replace proper sales qualification.

The normal path is:

Qualified Application

→ Giveaway Non-Winner

→ $2,000 Giveaway Credit Offered

→ Strategy Review / Sales Conversation

→ Final Fit Confirmation

→ $8,000 Strategy-to-System Purchase

→ Normal Product One Onboarding

The sales conversation should determine whether Project Chimba and the prospect are actually a good implementation fit.

Project Chimba should not accept inappropriate customers merely because they entered the giveaway.

12. NON-BUYER PATH

Qualified applicants who do not purchase should not be treated as discarded leads.

They have already demonstrated meaningful interest in trading-strategy automation.

Subject to applicable consent and communication requirements, they become part of Project Chimba's warm audience.

Relevant ongoing content may include:

  • Strategy automation education.
  • Project Chimba builds.
  • Robot demonstrations.
  • Dashboard demonstrations.
  • Decision logs.
  • Strategy-specification education.
  • Historical-validation explanations.
  • Implementation case studies.
  • Source-code ownership content.
  • Broker/API engineering.
  • R&D experiments.
  • New customer proof.
  • Giveaway winner progress.
  • Future giveaways.
  • Appropriate direct offers.

The objective is not constant promotion.

The objective is continued useful contact that increases understanding, trust, differentiation, and purchase readiness.

13. WINNER-TO-PROOF LOOP

Giveaway winners should become proof assets when the customer consents and when doing so does not expose proprietary strategy information.

Potential proof includes:

  • The original execution problem.
  • Strategy formalization process.
  • Sanitized specification examples.
  • Implementation process.
  • Historical implementation validation.
  • Paper deployment.
  • Production architecture.
  • Dashboard.
  • Decision logs.
  • Source ownership.
  • Customer experience.
  • Sanitized screenshots.
  • Sanitized video demonstrations.
  • Case studies.

A customer's proprietary strategy rules remain private unless the customer explicitly authorizes their disclosure.

Project Chimba should never fabricate customer proof or disclose secret strategy information merely to make a case study stronger.

A dedicated public proof environment or case-study page may be created for an implementation when appropriate.

14. QUARTERLY COMPOUNDING LOOP

Each successful giveaway should strengthen the next one.

Conceptually:

Giveaway #1

→ 2 winners

→ paid non-winner conversions

→ warm leads

→ implementations

→ proof

→ case studies

→ content

→ stronger Giveaway #2

Then:

Giveaway #2

→ new winners

→ new buyers

→ new warm leads

→ additional proof

→ stronger Giveaway #3

The attraction mechanism therefore has the potential to create both immediate customers and the evidence used to improve future acquisition.

15. PRODUCT TWO PATH

Winning Product One does not mean receiving all future Project Chimba products free.

Giveaway winners become normal Strategy-to-System customers after their complimentary implementation.

Once the production strategy has been digitized and accepted, the customer may become eligible for the separate Chimba R&D offer.

Product Two remains governed by its own canonical offer document.

The conceptual progression is:

Existing Trading Strategy

→ Strategy-to-System

→ Owned Production Trading Operation

→ Complimentary R&D Exploration

→ Chimba R&D

The complimentary R&D exploration included in Product One is a demonstration of what becomes possible once the customer's strategy exists as computation.

It is not an ongoing R&D subscription.

16. MANAGED OPERATIONS PATH

After the included Product One stabilization period, customers may choose:

Self-Managed: $0/month

or

Chimba Managed Operations: $500/month

The giveaway does not alter the normal post-delivery ownership model.

The customer owns the delivered system.

Managed Operations is optional.

17. PRIMARY BUSINESS OBJECTIVES

The giveaway is intended to accomplish several things simultaneously:

Attract

Give the market a compelling reason to raise its hand.

Identify

Find traders who already possess strategies suitable for automation.

Learn

Collect structured information about:

  • How traders currently execute.
  • What prevents automation.
  • What they have tried.
  • Why previous attempts failed.
  • What they fear.
  • What they want.
  • What brokers they use.
  • How they describe the problem.
  • What motivates them to act.

Sell

Create a qualified cohort that may purchase Strategy-to-System even when not selected.

Prove

Turn successful implementations into legitimate evidence of Project Chimba's ability to deliver.

Nurture

Retain qualified non-buyers as a warm audience.

Upsell

Create customers who may later purchase Chimba R&D or Managed Operations.

Compound

Use each cohort, implementation, insight, and proof asset to strengthen future acquisition.

18. CUSTOMER-LANGUAGE COLLECTION

Every giveaway application is also a source of Voice-of-Customer intelligence.

Project Chimba should preserve useful customer language such as:

  • Why the applicant wants automation.
  • How they describe manual execution.
  • What they believe they're missing.
  • How they describe previous automation failures.
  • What they dislike about existing solutions.
  • What they fear about automation.
  • What they expect from a developer.
  • What they believe a trading robot should do.
  • What they believe it should never do.
  • Why they haven't automated already.
  • Why they are considering automation now.
  • What they consider expensive.
  • What alternatives they are comparing.
  • What would make them trust an automated system.
  • What would make them refuse to use one.

Preserve the customer's original wording whenever practical.

Do not "improve" customer language before storing the original Voice-of-Customer record.

The customer's language is market intelligence.

19. ARIA / LLM USAGE

This document is canonical Project Chimba offer truth.

An LLM may use it to:

  • Explain the giveaway.
  • Generate giveaway content.
  • Generate campaign ideas.
  • Generate landing-page drafts.
  • Generate application-page drafts.
  • Generate FAQs.
  • Generate emails.
  • Generate social content.
  • Generate deadline content.
  • Generate winner announcements.
  • Generate qualified non-winner follow-up.
  • Generate Giveaway Credit messaging.
  • Generate nurture content.
  • Generate sales-call preparation.
  • Classify applicant concerns.
  • Identify recurring objections.
  • Analyze Voice-of-Customer language.
  • Connect giveaway insights to future content.
  • Recommend relevant proof assets.
  • Generate case-study drafts from approved factual information.

The LLM must distinguish between:

Canonical facts

and

creative marketing expression.

It may creatively express the offer.

It may not creatively alter the offer.

20. LLM HARD CONSTRAINTS

The LLM must never:

  • Promise trading profits.
  • Promise future returns.
  • Claim automation makes an unprofitable strategy profitable.
  • Invent customer results.
  • Invent customers.
  • Invent testimonials.
  • Invent historical performance.
  • Invent winner stories.
  • Invent scarcity.
  • Invent deadlines.
  • Invent application counts.
  • Invent previous giveaway participation.
  • Invent broker compatibility.
  • Invent production capabilities.
  • Reveal proprietary customer strategy information.
  • Present historical simulations as future expectations.
  • Describe Project Chimba as providing a profitable trading strategy.
  • Describe the giveaway as random if winners are actually selected according to qualification criteria.
  • Alter Product One scope without explicit source-of-truth authorization.
  • Alter the $10,000 standard price.
  • Alter the $2,000 Giveaway Credit or $8,000 promotional price without explicit authorization.
  • Alter the two-winner structure without explicit authorization.
  • Treat R&D candidates as production strategies.
  • Claim R&D can modify production automatically.

When information required for a claim is unavailable, the LLM should omit the claim or explicitly mark it as requiring confirmation.

21. LANGUAGE AND POSITIONING RULES

Preferred concepts:

You already have the strategy.

You bring the strategy. We handle the machinery.

You already trade it. We make the computer do it.

Turn the strategy you already execute into an owned, validated, production trading operation.

Your strategy shouldn't stop working because you stopped watching the screen.

Two qualified traders. Two complete implementations. $20,000 total implementation value.

Avoid positioning such as:

"Get our winning trading bot."

"Let AI make money for you."

"Discover our profitable strategy."

"Guaranteed passive income."

"Never lose another trade."

"Make money while you sleep."

"AI-powered profits."

Project Chimba sells engineering and automation of the customer's strategy.

It does not sell fantasies about guaranteed market outcomes.

22. THE COMPLETE ATTRACTION-OFFER FUNNEL

Stranger

→ Chimba content / outreach / proof

→ Quarterly Trading Strategy Automation Giveaway

→ Application

→ Qualification

→ Winner Path OR Qualified Non-Winner Path

Winner Path

2 winners

→ $10,000 Strategy-to-System implementation each at no charge

→ implementation

→ proof/case study where permitted

→ Managed Operations opportunity

→ Chimba R&D opportunity

Qualified Non-Winner Path

$2,000 Giveaway Credit

→ $8,000 Strategy-to-System opportunity

→ Strategy Review

→ purchase

→ implementation

→ proof/case study where permitted

→ Managed Operations opportunity

→ Chimba R&D opportunity

Qualified Non-Buyer Path

Warm audience

→ continued valuable Chimba content

→ proof

→ education

→ objection resolution

→ future direct offer / assessment / giveaway / application

→ eventual purchase when fit, trust, need, timing, and economics align

23. STRATEGIC SUMMARY

The Project Chimba Trading Strategy Automation Giveaway is not merely a promotional contest.

It is an acquisition mechanism built around Project Chimba's actual flagship product.

Its purpose is to turn market attention into identifiable, qualified demand.

The giveaway gives two qualified traders the complete service.

Qualified non-winners receive a time-limited opportunity to purchase the same core service with a meaningful implementation credit.

Non-buyers remain valuable warm leads.

Winners and customers can generate proof.

Proof strengthens content.

Content strengthens future acquisition.

Successful Strategy-to-System customers create the natural audience for Chimba R&D and Managed Operations.

The complete economic loop is:

Attention → Application → Qualification → Giveaway → Sale → Delivery → Proof → Nurture → Upsell → Continuity → Stronger Acquisition

The giveaway is therefore not the business.

It is the front door into the Project Chimba money model.